Head of Commercial - Branded Generics (UK)

Head of Commercial - Branded Generics (UK)

Our client is a global pharmaceutical company specialising in branded generics, with a strong footprint in the UK and a rapidly growing portfolio. Known for delivering high-quality, cost-effective medicines to the NHS, they operate in a fast-paced, commercially driven environment where autonomy and results are valued.

They are now seeking a Head of Commercial to lead their UK branded generics division, managing a team of 4 Senior Commercial Account Managers and driving strategic growth, product switches, and commercial performance.

Key Responsibilities:

• Lead the commercial business vertical, aligning Sales, Supply Chain, Regulatory, and Business Development to deliver strategic objectives.
• Partner with Account Managers to drive planning and execution across the UK branded generics portfolio.
• Manage NHS hospital tenders, pricing strategy, and commercial deal-making.
• Drive product switches by working with NHS stakeholders to position branded generics as cost-saving alternatives.
• Conduct strategic portfolio reviews and identify growth opportunities to maximise product lifecycle value.
• Use sales data, ePACT insights, and competitor analysis to shape product strategy and support tender submissions.
• Collaborate with Supply Chain and Procurement to ensure stock alignment and mitigate supply risks.
• Lead launch planning, including advanced budget notifications and customer engagement.
• Support evaluation and implementation of BD&L opportunities.
• Ensure compliance with ABPI, MHRA, and internal governance across all commercial activities.
• Own budget planning and cost control, ensuring alignment with targets and clear communication of variances.

What We're Looking For:

• Proven experience leading national sales or commercial teams in the UK pharmaceutical sector.
• Strong NHS account management and commercial contracting expertise.
• Deep understanding of the UK pharma landscape, including branded generics and NHS structures.
• Highly analytical with strong Excel skills (pivot tables, modelling) and experience using market data to build business cases.
• Comfortable working with autonomy and accountability-no call rates, no CRM, just clear targets and the freedom to deliver.
• Resilient and driven-able to operate in a high-demand environment where expectations are ambitious and constantly evolving.
• Excellent cross-functional collaboration skills, especially with Supply Chain, Regulatory, and BD teams.

Excellent Basic plus car allowance, healthcare, pension + bonus.

For further information please apply online or contact CHASE on 0131 553 6644.

Reference number: 69269